Bewakoof is a lifestyle fashion brand that makes creative, distinctive fashion for the trendy, contemporary Indian.
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Product Description
Bewakoof is a lifestyle fashion brand that makes creative, distinctive fashion for the trendy, contemporary Indian. Bewakoof was created on the principle of creating impact through innovation, honesty and thoughtfulness. With a team of 400 members, and 8 Million+ products sold till date. They like to experiment freely, which allows them to balance creativity and relatability, and our innovative designs. Their range of products is always fresh and up-to-date, and they clock sales of over 1 lakh products a month. Their innovation focus extends to their operations as well. They are vertically integrated, manufacture their own products, and cut out the middleman wherever possible. This direct-to-consumer model allows them to create high-quality fashion at affordable prices. A thoughtful brand, they actively attempt to minimise their environmental footprint and maximise their social impact. These efforts are integrated right into their day-to-day operations, from rainwater harvesting to paper packaging to employee benefits.
